Can-Am Defender TV Commercial, 'Work'
Can-Am Defender
Farmers and workers use the Can-Am Defender to transport dirt, bales of hay and heavy equipment. Why did Can-Am go through the work of equipping the Defender with torque, towing and hauling capabilities? The voice-over says the answer is the same reason people put effort into what they do: because a job worth doing is worth doing right.
Can-Am Defender TV Commercial, 'Middle of Nowhere'
Can-Am Defender
A man lists off everything he and a few other ranch workers accomplished before lunch with the Can-Am Defender. Caring for 900 acres, they loaded up 2,000 fence posts, 48 bales and one trophy buck. Between herding cattle and taking care of other tasks, they earn their scars and demonstrate their work ethic -- which means working until the work is done and getting only a few hours of shuteye. Can-Am declares the Defender was built for this.