CHI TV Commercial, 'FOX: Authenticity With Miss USA Contestants'
CHI
CHI hair care and FOX offer a glimpse backstage with four Miss USA contestants: Miss District of Columbia Kara McCullough who was crowned Miss USA 2017, first runner-up Miss New Jersey USA Chhavi Verg, Miss New York USA Hannah Lopa and Miss Florida USA Linette De Los Santos. The contestants celebrate diversity and authenticity as they pamper themselves with CHI hair care products and tools, discussing how they learned to embrace their own natural beauty.
CHI TV Commercial, 'FOX: Miss USA Contestants Embrace Their Hair'
CHI
CHI Hair Care and FOX bring Miss USA contestants together to muse over pictures of their pre-pageant selves. Miss Pennsylvania USA Cassandra Angst, Miss Alaska USA Alyssa London and Miss Nebraska USA Jasmine Fuelberth reminisce about the poufs and perms of their past, and as a stylist spritzes and styles their hair with CHI products, the women recall learning to embrace their hair.