First Book

First Book TV Commercial, 'ABC: Magic of Storytelling' Featuring Oprah Winfrey

First Book

Oprah Winfrey encourages viewers to visit the Magic of Storytelling website to become inspired and to give the gift of books to children.

First Book TV Commercial, 'Freeform: Explore' Featuring Trevor Jackson, Tommy Martinez

First Book

Freeform talent discuss how Disney Publishing Worldwide has provided millions of books to kids in need through the non-profit First Book. You're encouraged to learn more.

First Book TV Commercial, 'ABC: Imagine a World' Featuring Kenneth Branagh

First Book

As a book flips open to reveal entire animated paper worlds inside them, a narrator ponders the existence of a world where children don't know the magic of books -- where there are no stories to take them on epic adventures! If you are interested in preventing such a world, you can go to First Book's website and help Disney provide new books to kids in need and inspire imaginations.

First Book TV Commercial, 'Social Emotional Learning: Social Awareness Exercise'

First Book

Social and emotional learning (SEL) helps teach kids how to handle their emotions, set goals, make decisions and understand others from diverse backgrounds and cultures. First Book suggests having your child write down a list of how they are different from others and another list of how they are similar to talk about how people's differences and similarities can help people work together.

First Book TV Commercial, 'ABC: Beauty and the Beast'

First Book

Emma Watson narrates an animated pop-up book with Belle and the Beast dancing across the pages, encouraging viewers to help give new books to children. These stories take them on adventures, teach them lessons and inspire dreams.

First Book TV Commercial, 'ABC: Be Inspired'

First Book

There's a whole new world for children to explore and learn from. ABC and First Book believe in preparing children for bright futures, one book at a time. Help give more children the amazing opportunity to dive into the world of imagination when you visit FirstBook.org/BeInspired!

First Book TV Commercial, 'Disney Channel: The Magic of Storytelling'

First Book

First Book TV Commercial, 'Disney Channel: Be Inspired'

First Book

Michael Keaton narrates a story where he asks us to imagine a world where children have no stories. This word is plain and white, without the color of imagination. He and Disney want to help children's imagination soar like Dumbo with books through the First Book initiative.

First Book TV Commercial, 'ABC: A Good Book Can Transport You'

First Book

ABC actors Allison Tolman, Donald Faison, Taran Killam, Cobie Smulders, Mark-Paul Gosselaar, Cole Sibus, Michael Ealy and Mykal-Michelle Harris remind everyone that a good book can transport you to another world; the streets of Spain, the jungles of Thailand and the safaris of the Sahara become just as accessible as the street outside. They say every story is an opportunity for adventure, where you can be a rock climber, an opera singer or a world-class athlete. When you give a child access to b

First Book TV Commercial, 'ABC: Magic of Books'

First Book

Michael Keaton wants you to imagine a world where children don't know the magic of books or know about stories that could expand their imagination. Michael encourages you to visit the Magic of Storytelling's website to find out how to donate new books to children.

First Book TV Commercial, 'Ion Media: Real Consequences'

First Book

When schools close, it creates consequences for students that lack access to books and online learning. Ion Television and First Book are joining together to thank teachers who are going above and beyond to get their students learning. You can visit First Book's website to donate new books to children who need them.