Organic Valley TV Commercial, 'We Put Fitness Trackers on Cows'
Organic Valley
Organic Valley knows that some food companies aren't being very honest when they put smiling cows and green pastures on their labels. To prove its cows are happy, healthy and never confined, the dairy company placed fitness trackers around their legs to track their steps. As it turns out, Organic Valley's dairy cows take more steps than most people. The brand knows it sounds crazy, but it works.
Organic Valley TV Commercial, 'Our Kind of Innovation?'
Organic Valley
Unlike other food companies constantly innovating with products like taco tubes, rainbow cheese and drone delivery, Organic Valley has been innovating food for the past 30 years with simple ingredients. Sun, soil, rain and grass all lead to revolutionary things like cooking and serving organic food to your family. You can call Organic Valley crazy, but apparently its honest to goodness method is working.
Organic Valley TV Commercial, 'Who Decides Where Your Food Comes From?'
Organic Valley
When it comes to decisions about food, you could eat food from large company farms, where decisions are made by businessmen looking at spreadsheets. Organic Valley suggest that you eat its food instead, highlighting that it is owned and run by the farmers themselves.
Organic Valley TV Commercial, 'Good Food Is Slow Food'
Organic Valley
A lot of dairy companies may care about making the most food as quickly as possible, but Organic Valley says it is not like most food companies. Because it is owned and operated by its farmers, many of whom are Amish, things take a bit more time. However, the company wouldn't have it any other way because it seems to be working.
Organic Valley TV Commercial, 'Turning The Food Industry Upside Down'
Organic Valley
The majority of food companies have a hierarchy and are structured like a pyramid with the CEO at the top and the farmers at the bottom. Organic Valley is a co-op with a different model in mind where the farmers are on top because the farmers own the company. Some might say that's crazy, but the people over at Organic Valley think that's just fine.
Organic Valley TV Commercial, 'It's Outside'
Organic Valley
People often ask what makes Organic Valley milk so much better. The secret ingredient isn't an ingredient at all: it's outside. The company claims its cows are happier, healthier and make better milk because they spend more time outside in grassy pastures.