
Southwest Airlines TV Commercial, 'Transfarency Defined'
Southwest Airlines
TransFAREncy, pronounced as trans-fair-uhn-see, is a philosophy created by Southwest Airlines defined as their goal to treat customers honestly and fairly and keep low fares actually low. They are so proud of this new word that actress Rashida Jones, the voice-over in this ad, wonders if anyone's got an in with any of those Merriam Webster Dictionary people.

Southwest Airlines TV Commercial, 'Follow Your Heart'
Southwest Airlines
Southwest Airlines believes an airline with heart always wants you to follow yours. That's why Southwest encourages travelers to pack that fourth bathing suit or to extend their trip by a few days or even week thanks to its free two checked bags and no change fees on a new flight. With low fares to over 100 destinations, Southwest says it's never a matter of where, just when.

Southwest Airlines TV Commercial, 'Southwest Goes Tropical'
Southwest Airlines
The pilot, stewardesses and other members of staff go tropical in this Southwest Airlines commercial voiced over by actress Rashida Jones. From enjoying a face mask to hanging out with a parrot in the rain forest and scoring at volleyball, these people introduce a variety of destinations including Costa Rica, Jamaica and Mexico. And, one might notice they are stating some lyrics to the song "Kokomo" by The Beach Boys.

Southwest Airlines TV Commercial, 'Faces'
Southwest Airlines
Airline employees may have attitudes, but the people of Southwest Airlines just happen to have the good kind.

Southwest Airlines TV Commercial, 'Wedding Season' Song by The Sugarhill Gang
Southwest Airlines
'Tis the season for weddings, and this woman's ready to dance. Watch as she steals the show from one wedding to the next, moving to classics like "Poison," "Jump on It!" and "Get Down Tonight." Whether she's dancing with the backdrop of a lit-up ferris wheel or at a black-and-white themed reception, she's just getting the party started -- and catching the bouquet in the process. Right now, get your one-way ticket from Southwest Airlines for as low as $73.

Southwest Airlines TV Commercial, 'Anthem'
Southwest Airlines
Southwest Airlines employees dance among vertical strobe lights to a funky anthem in order to communicate one simple message to customers: "Yes!"

Southwest Airlines TV Commercial, 'Ratings'
Southwest Airlines
Southwest Airlines proves that its customers are what matter most -- especially because over 134 million customers chose to fly with the airline last year! This is why the airline is ranked number one in customer satisfaction by J.D. Power, named the best airline in the U.S. and North America by TripAdvisor, and offers flights to over 100 destinations without charging extra fees for changes or checked bags.

Southwest Airlines TV Commercial, 'A People Company'
Southwest Airlines
Southwest Airlines describes itself as a people company that just happens to fly planes, which is why it always puts customers first. That's also why it believes in "Transfarency" and supports the idea that common sense is worth more than dollars and cents. The airline knows that people expect more from a company who puts a heart on its planes, which is exactly why it does just that.

Southwest Airlines TV Commercial, 'Any Way' Song by Journey
Southwest Airlines
A woman asks a Southwest Airlines employee if she can redeem her Rapid Rewards at any time, whether it be during Thanksgiving or Fourth of July. Suddenly, the employee teams up with two of her co-workers, all of whom use the immortal words (and stage production) of Journey to tell the customer, "Any way you want it, that's the way you need it!"

Southwest Airlines TV Commercial, 'Never Back Down' Song by Fun
Southwest Airlines
There are people who find their own path and never stop moving forward. The American dream doesn't just happen, it's something you have to work for. Never stop looking for a better way. Welcome aboard Southwest Airlines!

Southwest Airlines TV Commercial, 'Wedding Season Dance Party' Song by Young MC
Southwest Airlines
This woman shakes what her mama gave her across the country to decades of classic wedding dance songs. Fly cheap so you keep up with the fun and still get a good night's sleep.

Southwest Airlines TV Commercial, 'Behind Every Seat Is a Story: Vignette'
Southwest Airlines
Southwest Airlines believes that there's a story behind every filled seat on an airplane; an inspirational coach in 14d, a friendly group of cosplayers in row 16 and tired new parents in row one. Some travel to reunite with loved ones, others for business and many simply to explore a new place. No matter your story, Southwest Airlines hopes to get you to the next chapter.

Southwest Airlines TV Commercial, 'Snorkeling Trip'
Southwest Airlines
A couple gets out from snorkeling to realize that they've both inadvertantly earned "snorkel mask tans." They try to fix the lines before the end of their vacation by finding the biggest sunglasses they can manage and swathing themselves in towels to try and compensate for the lines, but nothing works. It's okay, though, because they got a low fare on their vacation. Southwest says it offers low fares to Mexico, the Caribbean and Hawaii so you can earn awkward tan lines yourself.

Southwest Airlines TV Commercial, 'Snorkeling Trip: Fees'
Southwest Airlines
A couple gets out from snorkeling to realize that they've both inadvertantly earned "snorkel mask tans." They try to fix the lines before the end of their vacation by finding the biggest sunglasses they can manage and swathing themselves in towels to try and compensate for the lines, but nothing works. It's okay, though, because they got a low fare on their vacation. Southwest says it offers low fares to Mexico, the Caribbean and Hawaii so you can earn awkward tan lines yourself, and the flights