Truth TV Commercial, 'Better Butts Song'
Truth
After learning that his friend Lil' Butt feels mopey and insufficient, Big Booty tries to encourage the little guy by singing about how being different is actually an ass-et. He breaks into rhyme about all sorts of different kinds of butts: big and small, hard and soft and some that are out of this world. The comical celebration of all different kinds of butts is interrupted by the reminder that there's one kind of butt that shouldn't be loved. Truth claims that cigarette butts are the world's m
Truth TV Commercial, 'Stop Profiling: Market Priority'
Truth
Amanda Seales for Truth takes to the streets of Washington DC to talk about how big tobacco companies spend more money advertising in specific neighborhoods attributed to ethnicity.
Truth TV Commercial, 'Mind Blown'
Truth
As two puppets hang out by the pool, one remarks that he's into vaping because it's safer than smoking. His friend informs him that one JUUL pod actually contains the same amount of nicotine as 20 cigarettes, which blows the puppet's mind.
Truth TV Commercial, 'Left Swipe Dat' Featuring Becky G, Fifth Harmony
Truth
Watch as Becky G, Fifth Harmony, Terrence J and others break into song about the left swipe. The fact is if you're not smoking in your profile pictures, you get double the matches. If you see a picture of a potential date but he or she is holding a cigarette, left swipe dat.
Truth TV Commercial, '4X'
Truth
Every time this puppet starts to make an argument that vaping is "safer," one of his puppet friends drowns him out with a loud foghorn noise. Truth says the fact is that vaping makes you four times more likely to start smoking cigarettes and that "safer" does not equal safe.
Truth TV Commercial, 'Finishers 2.0' Song by Diskord
Truth
Last year, the American public and Truth managed to bring the rate of teens smoking cigarettes from nine percent to eight percent. Celebrate the small steps but realize smoking hookah and other rolled tobacco products is just as dangerous. Smoking an hour of hookah is just as bad as smoking 100 cigarettes. Join the Truth movement to help end smoking.
Truth TV Commercial, 'Ditch Juul: Soda Rockets'
Truth
These people have found a creative way to quit vaping and are smashing their JUULs to pieces with soda rockets. Truth invites you to join the 90,000 people who have already quit e-cigarettes by sending a text.
Truth TV Commercial, 'Ditch Juul: This Is Quitting'
Truth
People find creative ways to ditch their JUUL, like tying it to a weather balloon, smashing it with cartoonishly large cardboard hands, and doing trick shots into glasses of water. Truth invites you to join the 90,000 people who have already quit e-cigarettes by sending a text.
Truth TV Commercial, 'This is Quitting: Pool'
Truth
A man prepares to jump into a swimming pool with his Juul vape pen taped to his chest. Truth asks if you're ready to quit your vape and to get advice from real people with This Is Quitting.
Truth TV Commercial, 'Quit Your Vape: Orange Juice'
Truth
A young woman quits vaping by putting her e-cigarette in a glass and pouring orange juice into it. Normally this wouldn't be an issue, but when the juice overflows the cup and spills onto the floor, the woman's mother rushes over to get her to stop. Truth offers confidential help for those who are looking to quit smoking.
Truth TV Commercial, 'Nothing to Do'
Truth
A group of friends sit on bleachers discussing their boredom when the coolest kid in the ninth grade shows them the Flame-O-Tron 3000. It's claimed that the Flame-O-Tron 3000 is much less risky than that Spark-O-Matic that parents used to use. In a meeting room, the marketers of the Flame-O-Tron reveal that while they are deliberately marketing to minors and that the Flam-O-Tron really isn't less risky than the Spark-O-Matic. Truth says tobacco companies sell vape products in a similar way.
Truth TV Commercial, 'Worth More: Struggling Communities' Featuring Jon Pardi
Truth
Truth announces that the majority of smokers are from lower-income communities. Tobacco companies target young adults who are described as less educated with nothing to look forward to, but musician Jon Pardi encourages them not to let a company determine how they see themselves. According to Imagine Dragons singer, Dan Reynolds, purposely looking for people who are in a tough spot is as low as it gets. Truth declares that hardworking communities deserve a future free form big tobacco.