35 Degrees Below Socks TV Commercial, 'Keep Feet Warm and Dry'

35 Degrees Below says their socks are made with a fabric developed for aerospace. They keeps feet warm and dry because the aluminum-threaded fabric reflects heat and moisture, the company says. Outdoor enthusiasts like skiers and hikers are shown alongside people shoveling snow or just doing everyday activities out in the snow and cold. Men and women put on 35 Degrees Below socks on their own or underneath another pair of regular socks because the maker says you can wear them either way comfortably. To demonstrate the water and sweat repellent nature of the socks, the company has someone wear a regular sock on one foot and a 35 Degrees Below sock on the other. After fifteen minutes, when he lifts up his regular-socked foot, there is a large amount of sweat leftover. Not so with the dry 35 Degrees Below socked foot.