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Cheetos Super Bowl 2020 Teaser, 'Where It All Began' Featuring MC Hammer

Published In Food & Beverage

Sitting at his piano in Oakland, eating Cheetos and pondering his next hit, a humming MC Hammer moves to play out on the keys what is in his head. He looks down at his hand, sullied with the orange dust of Cheetos and has an epiphany: "Wait. I can't touch this." The gravity of this moment will be fleshed out when the full spot airs during Super Bowl LIV on FOX.

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