Chick-fil-A TV Commercial, 'The Little Things: The A in Chick-fil-A: Encouragement'

Chick-fil-A explains that the "A" in its title started from grade A top quality chicken but its also for all the little things it does to bring you the best every day. An employee adds that for him, the A is for above and beyond because customers need encouragement and a reminder that the restaurant is going above and beyond for them.