CoverGirl Outlast All-Day Lip Color TV Commercial, 'Outlast Happens Once' Featuring Ayesha Curry

Ayesha Curry is an entrepreneur, chef and mom-of-all-trades. She applies the CoverGirl Outlast All-Day Lip Color to her lips. Whether she is drinking, eating, working or kissing her baby, the lip color stays in place. CoverGirl says a lot happens in a day, but applying its lip color only happens once with its 24-hour stay power.