Dick's Sporting Goods TV Commercial, 'The Contenders'

Why go the extra mile? Why give up so much? Dick's Sporting Goods says some of the people who work the hardest are those who are aiming to represent the United States on Team USA at the Olympic and Paralympic Games. Dick's employs many potential contenders who show the dedication to their athletic abilities by flipping, wrestling, sweating and working hard. They honor the "contenders" who work for the sporting goods chain.