Fitbit Ionic TV Commercial, 'Run Your Own Race'

Fitbit asks, when you win, what are you really winning? A jogger, boxer, swimmer and basketball player go at their own pace and try to better their performance each time with their Fitbit watch at their side. It's not just about winning and beating your opponent, but making the race your own and meeting your goals. Fitbit introduces the Ionic smart watch that's designed for fitness.