New York Life TV Commercial, 'Love Takes Action'

The ancient Greeks had four words for love... but New York Life says that the most admirable is Ag??pe, or love as an action. It takes courage, sacrifice and strength; it's caring for an aging parent, trusting a friend to cut your hair, or rushing your daughter out the door on a busy day. The insurance company says that for 175 years, it's been helping people act on their love, so that they can look back -- or ahead -- and say that they did good.