NFL Super Bowl 2020 TV Commercial, 'Inspire Change: Anquan Boldin'

"I'll never forget that night," Anquan Boldin confesses as he tells the story of how his cousin, Corey Jones, was killed. As grieving friends and family members struggle to come to terms with the tragedy, Boldin explains that there are some things that are just bigger than football; he felt that starting a players' coalition and effecting change was one of those things. With a focus on police-community relations, economic advancement and criminal justice reform, he decided to inspire change by "being the change."