Physicians Mutual Dental Insurance TV Commercial, 'Scared Wallet'

Going to the dentist can be scary, but it's especially frightening for your wallet; dental procedures can cost thousands of dollars without insurance. These wallets are so terrified of the financial burden that they hide behind furniture and try to run away. Physicians Mutual claims its plan covers more than 350 dental procedures, and that acceptance is guaranteed even for retirees. The company encourages people to call for a free information kit.