Sierra Trading Post TV Commercial, 'Too Soon'

As two people on a morning run pass by, a squirrel comments on the runners' apparel and guesses that the clothing came from Sierra. Her companion is more concerned about making sure she knows he used to run...although, that was before his Uncle Scruff, who had a terrible sense of direction, ran into the road and met a fatal demise. It's too soon to comment on Scruff's fate, but Sierra encourages you to browse its selection of brand name products at low prices nonetheless.