Sonos TV Commercial, 'Now What?' Featuring St. Vincent, Song by Otis Redding

As the song "Send Me Some Lovin'" by Otis Redding plays in the background, we watch musician St. Vincent (Annie Clark) admire the sunrise from her window. We then watch people write lyrics, dance, sing in the kitchen and tap their fingers to catchy tunes while St. Vincent tells us that, every morning, we wake up to every the song ever written. Then, she reminds us that what matters most is how we listen.