Ulta TV Commercial, 'The Possibilities are Beautiful' Song by Alessia Cara

Ulta says that nothing is more beautiful than possibility, because it fuels dreams and lifts people past their limits. As Alessia Cara's "Scars to Your Beautiful" plays, Ulta believes that people don't shop its products to become beautiful, but because they already are. When you're ready, Ulta invites you to tell your story, rewrite history and rock this world.