Taco Bell Super Bowl 2016 Teaser, 'Behind the Scenes: Texas Law Hawk'

Taco Bell Super Bowl 2016 Teaser, 'Behind the Scenes: Texas Law Hawk'

Tagline / Slogan

Behind the Scenes: Texas Law Hawk

About This Ad

Taco Bell is keeping its newest innovation under wraps until Super Bowl 50. It's so top secret that even the Internet's new favorite lawyer Bryan Wilson, aka The Texas Law Hawk, doesn't know what it is. After a hawk screeches, he just yells, "Don't know really what is!" and "They're gonna fix it in post!" Whatever it is, it will be available everywhere February 8, 2016.

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