Dick's Sporting Goods TV Commercial, 'Gold in US'

Elemental footage of magma and volcanic clouds is interspersed with footage of Team USA Olympic athletes, including Kerri Walsh Jennings, Claressa Shields, Daryl Homer, Lex Gillette, Denell Levya as well as hopefuls Laura Ryan and Kristin Smith. Every human body contains trace amounts of gold, with the highest concentration being found in the heart. Although we are all made from this ancient, rare material, Dick's Sporting Goods recognizes only some have the strength to dig it out.