Esri TV Commercial, 'See the World' Song by Nas

Esri insists it sees patterns where others see chaos. It sees beauty and symmetry in the way that dogs walk in tandem down the sidewalk and how a cat can weave deftly through their legs like the children running through pedestrian traffic. It sees patterns in movement and connections where people come and go. It says with its location technology, you too can see things happen before they happen and see what others can't.