JUUL TV Commercial, 'Chris'

Chris, who served in the United States army for 12 years, says as he served in multiple tours he would turn to cigarettes to escape the stress. As he moved from the armed forces to a corporate setting he began to notice that he was the only one going to take smoke breaks. When Chris made the switch to a JUUL he was shocked at how similar it was to a cigarette and has been using them ever since.