King's Hawaiian Super Bowl 2017 TV Commercial, 'False Cabinet'

A pair of friends unpack the groceries, but there's a special hole behind the cupboard for the King's Hawaiian rolls to keep them from disappearing too quickly. On the other side of the wall, their children revel in the magical clock that's always full of King's Hawaiian rolls -- just watch out for that hand! See this commercial and others during Super Bowl LI on Feb. 5, 2017.