Midas TV Commercial, 'The Golden Guarantee: Brake Service'

Midas introduces King Midas, a man who believes that things should last a long time. It should also be noted that he isn't a dog person and can turn some items into gold. The company has a lifetime guarantee on automotive parts such as struts, breaks and shocks. For a limited time, it offers up to $100 back on 2 axle break service with the use of a Midas credit card.