YETI Hopper Two TV Commercial, 'Roadkill'

YETI Coolers pits its Hopper Two against the competition in a "highly scientific test," in which both are filled with colored liquid and promptly run over. While the other cooler bursts beneath the weight of the tires, blue goo flying everywhere, the Hopper Two remains perfectly intact, sliding beneath the wheels and avoiding any spillage. YETI claims its product is "100 percent leakproof" and "pretty-much-anything proof."